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Jet Set LatAM — pink J and gold airplane on plum
Jet Set LatAM
Chile | Style

Karyn Coo in Santiago: Chilean Cool for a Polished City Wardrobe

ByJordan October 7, 2026

Some links may earn Jet Set LatAm a commission at no additional cost to you. Recommendations remain editorially independent.

In Santiago, the most memorable wardrobes move with the city: sharp enough for Vitacura, relaxed enough for a terrace lunch, and expressive without ever looking overworked. Karyn Coo brings that balance into focus with clothes created in Chile and designed to live beyond a single season.

Santiago style, with music in its pulse

Since 2012, Karyn Coo has built her label around lasting garments, contemporary reinterpretations of classics and the energy of music. The brand describes each collection as part of a circular wardrobe—new pieces are meant to converse with earlier ones rather than replace them.

For more fashion-led city inspiration, begin with our designer boutiques guide to São Paulo’s Jardins district.

The pieces to notice now

The current SS ’27 edit moves between polished tailoring and playful texture: satin trousers, spotted blouses, sculptural knitwear and metallic patent accessories. The strongest travel pieces are the ones that do more than one job—a fluid trouser that works with loafers by day and a heel at dinner, or a statement knit that brings personality to a simple skirt.

Where to shop in Santiago

Karyn Coo lists boutiques at Nueva Costanera 3980 in Vitacura and Mercado Urbano Tobalaba at Avenida Apoquindo 2730 in Las Condes. Confirm opening hours before visiting; the brand currently lists Monday–Saturday hours for Nueva Costanera and daily hours for MUT.

The Jet Set LatAM styling perspective

Build the look around one expressive piece. Pair satin trousers with a close-fitting tee and architectural earrings, or let a patterned blouse lift a neutral column skirt. Santiago rewards layers: keep a light jacket nearby for cooler evenings, and choose a compact metallic bag that moves easily from gallery to dinner.

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A final Santiago note

Karyn Coo’s appeal is not novelty for novelty’s sake. It is the confidence of a wardrobe with memory—made locally, worn repeatedly and styled differently each time the city calls.


Sources: Karyn Coo official manifesto; Karyn Coo SS ’27 collection.

The Jet Set shopping edit

Build the outfit around a few good pieces

Use the story as inspiration, then choose pieces that work with your existing wardrobe. These are wider fashion edits to explore, alongside practical packing ideas; they are not a stock list for every designer mentioned in the article.

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Explore the full ShopMy edit ↗

Shopping links open ShopMy in a new tab. We may earn a commission at no extra cost to you. Collections and availability can change; confirm product details with the retailer.

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  • Destinations
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    • Caribbean
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    • Eats: Latin American Food Guide
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    • Nature and Outdoors
    • Urban and Transit Adventure
    • Wellness
    • All Wellness Stories
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    • Designer directory
    • Runway and seasonal edits
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